


Search Terms vs Keywords: Know the Difference or Burn Cash
In the Google Ads world, confusing keywords with search terms is a common misconception. They might seem similar at first, but if you don’t know the difference, you’re going to make some very expensive mistakes. So let’s clear this up. Keywords: Your Paid...
Why Your Brand’s Social Media Feels Like a Dad Joke… and How to Fix It
Let’s be honest: some brand accounts on social media feel like that one uncle at Thanksgiving who just discovered memes. You know the vibe: outdated references, weird hashtags, and the digital equivalent of “How do you do, fellow kids?” But don’t worry. If...
Branded Content Is the New Advertising. Here’s How We’re Helping Clients Adapt.
The days of shouting at your audience through banner ads and pre-roll videos are fading fast. Today’s consumers don’t want to be sold to. They want to be entertained, informed, and inspired. That’s why the brands breaking through aren’t just running ads....
Digital Cheddar Welcomes Summer Interns & Launches Exciting New Offers
At Digital Cheddar, we’re passionate about innovation, creativity, and helping brands grow through bold digital strategies. This summer, we’re excited to take that commitment even further with two major updates: the arrival of our talented summer interns...