TCRW Grows with Google, Amazon Ads
TerraCycle Regulated Waste
We are very much a true marketing partner for TCRW. This is a company that has not grown its annual revenue since 2020 and was looking for solutions. Through Google Ads, Microsoft Ads, Amazon Ads, Social Media Content Creation and Ads, Email Marketing and Search Engine Optimization, we were able to exceed their growth goals in 2023. We were able to hit that goal weeks before the end of the year, completely exceeding expectations. We also stayed within their budget. This took hundreds of hours of hard work and collaboration, but it’s a success story we’re extremely proud of.
Todd and his team at Digital Cheddar are a great group to work with for our marketing needs. They help me make educated, data-driven decisions to positively impact our business.
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Increase in Revenue from Amazon Ads
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Increase in international sales
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Increase in BulkPak Sales
Amazon Ads
Google & Microsoft Ads
Social Media Management & Email Marketing
Amazon Ads:
We saw an opportunity with Amazon Ads and implemented a plan. Through constant testing and moderation, we always kept moving towards what was working best. The result was a more than doubling of sales with a very health ROAS.
Google and Microsoft Ads:
Google Ads have been effective for awhile now. We track every call, form fill, and online sale all the way through from the date of contact until they buy, or the salesperson closes the lead as a lost opportunity. In noticing some of the search trends, we seized an opportunity to use the much overlooked Microsoft Advertising platform to reach some of the core, prospective users of this B2B service. Through constant monitoring and optimization, we have been able to see consistent gains.
Social Media Management & Email Marketing
These forms of marketing are some of the most labor intensive and overlooked aspects of a successful plan. Email marketing takes planning, design, and very importantly, the measurement of results. We’ve consistently stayed fresh while staying on message with out content and design. Social Media is an amazing tool for staying top of mind with current clients, prospecting for new clients, and driving measurable results.
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